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Connect your Google Ads account

You're minutes away from seeing how much wasted ad spend you can save.

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Managing $1M in monthly ad spend
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Do you ever change things without my approval?

Never. We don't make changes automatically. You review and approve every negative keyword before anything is applied.

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Will you change my campaigns?

No. We only suggest negative keywords. You choose what to apply. Your keywords, budgets, and ads stay exactly as they are.

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Do you share or sell my data?

Absolutely not. Your data is never sold, shared, or reused. It's only used to run your scans, and nothing else. We're here to help you save money, not mine your data.

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How does visibility and auditability work?

Access is tied to the authenticated Google account and admins can revoke it anytime, with nothing installed. Any negatives applied appear as standard Google Ads negatives and are reviewable in the Google Ads change history. No notifications or messages notify external parties that Cascader is being used.

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What data do you read?

Only what's needed to analyze search term waste: campaign structure, keywords, ad copy, and performance metrics. Nothing more.

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Are my scans private?

Yes. Each scan is private to your account. We don't share your results. What you see is yours alone.

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Will you train your AI on my data?

No. We do not use your data to train any future models.

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Why do you need access at all?

Because without it, we can't analyze what's draining your budget. Linking your account lets us show you exactly where spend is going off-track.

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Can I disconnect anytime?

Yes. You're in full control. You can revoke access anytime from your Google account settings.

Once connected you'll be able to:

Scan your accounts for search terms

Identify terms wasting your budget

Apply negatives to your account without leaving Cascader

"Cascader cut my negative keyword review time from hours to minutes. It's a no-brainer for any agency juggling multiple accounts."
Abra Lipton
Abra Lipton
Growth Marketing
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